DOCTOROFF,TOM <br/><br/>
TWITTER IS NOT A STRATEGY  REDISCOVERING THE ART OF BRAND MARKETING 

 - NEW YORK  PALGRAVE MACMILLAN  2014 
 - 260P. 
<br/><br/> INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX 
<br/><br/><label>ISBN: </label>978-1-137-27930-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing) Internet marketing. Internet advertising. Brand name products.
<br/><br/><label>LC Class. No.: </label>HF 5415.1255 .D63