TY  - BOOK
AU  - KOTLER,PHILIP
AU  - ARMSTRONG,GARY
TI  -  PRINCIPLES OF MARKETING
SN  - 978-0-273-77982-7
AV  - HF 5415 .K68 2013 
PY  - 2103///
CY  - BOSTON
PB  - PEARSON
KW  - Marketing
N1  - INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX
ER  -