TY  - BOOK
AU  - BURGOS DAVID
AU  - MOBOLADE OLA
TI  - MARKETING TO THE NEW MAJORITY: STRATEGIES FOR A DIVERSE WORLD
SN  - 978-0-320-11165-3
AV  - HF 5415.1 .B87 2011 C.1
PY  - 2011///
CY  - NEW YORK
PB  - PALGRAVE MACMILLAN
KW  - 1. Marketing--United States. 2.  Multiculturalism--United States.3.  Minorities--United States
N1  - INCLUDES INDEX
ER  -