TY  - BOOK
AU  - PUTMAN ANTHONY O.
TI  - MARKETING YOUR SERVICES: A STEP-BY-STEP GUIDE FOR SMALL BUSINESSES AND PROFESSIONALS
SN  - 9790471509486
AV  - HD 9981.5 .P88 1990 C.1
PY  - 1990///
CY  - NEW YORK
PB  - JOHN WILEY AND SONS
KW  - 1. Service industries--United States--Marketing. 2. Small business--United States--Management. 3. Professions--United States--Marketing
N1  - INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX
ER  -