TY  - BOOK
AU  - GREWEL, DHRUV
AU  - LEVY, MICHAEL
TI  - M: MARKETING
SN  - 978-1-260-09210-3
AV  - HF 5415 .G14 2019 
PY  - 2019///
CY  - NEW YORK
PB  - MCGRAW-HILL EDUCATION
KW  - MARKETING
N1  - INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX
ER  -