TY  - BOOK
AU  - BABIN BARRY J.
AU  - STEVE D'ALESSANDRO. HUME WINZAR, BEN LOWE, WILLIAM ZIKMUND
TI  - MARKETING RESEARCH
SN  - 978-0170438964
PY  - 2020///
CY  - MELBOURNE
PB  - CENGAGE
KW  - MARKETING-RESEARCH
N1  - INCLUDES AN INDEX
ER  -