@book{215911,
	author = {HUTT, MICHAEL D. and SPEH, THOMAS W.},
	title = {BUSINESS MARKETING MANAGEMENT: B2B},
	publisher = {CENGAGE LEARNING, },
	year = { 2017},
	address = {BOSTON MA},
	edition = {12},
	note = {INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX}
}