TY  - BOOK
AU  - HUTT, MICHAEL D.
AU  - SPEH, THOMAS W.
TI  - BUSINESS MARKETING MANAGEMENT: B2B
SN  - 978-0-357-03924-3
AV  - HF 5415.13 .H88 2017 
PY  - 2017///
CY  - BOSTON MA
PB  - CENGAGE LEARNING, 
KW  - INDUSTRIAL MARKETING--MANAGEMENT--CASE STUDIES
N1  - INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX
ER  -