TY  - BOOK
AU  - CZINKOTA MICHAEL R.
AU  - LLKKA A. RONKAINEN
TI  - INTERNATIONAL MARKETING
SN  - 0-324-36115-7
PY  - 2007///
CY  - NEW YORK
PB  - THOMSON
KW  - EXPORT MARKETING
N1  - INCLUDES BIBLIOGRAPHICAL REFERENCES
ER  -