000			00439nam a22001697a 4500
008			240226b |||||||| |||| 00| 0 eng d
020			_a0-7121-0853-X
050			_aHF 5415 .J44 1993
100			_aJEFKINS,FRANK
245			_aMODERN MARKETING
250			_a3RD.ED.
260			_bTHE M & E HANDBOOK _c1993
300			_ax,339P.
500			_aINCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX
650			_aMarketing
942			_2lcc _cBK
999			_c209300 _d209300