MARKETING THAT MATTERS 10 PRACTICES TO PROFIT YOUR BUSINESS AND CHANGE THE WORLD.

CONLEY,CHIP

MARKETING THAT MATTERS 10 PRACTICES TO PROFIT YOUR BUSINESS AND CHANGE THE WORLD. - SAN FRANSCO BERRETT-KOEHLER PUB;LISHER,INC. - X,202P.

INCLUDES BIBLIOGRAPHICAL REFERENCES AND INDEX

978-1-57675-383-5


Social marketing. Social responsibility of business.

HF 5414 .C66 2006