An Evaluation of a Firm's Strategic Responses Against the Changing Competitive Conditions: A Case of Coca Cola Company, Kisii Bottlers Plant, Kisii, Kenya
Nyakeruma, Charles M.
An Evaluation of a Firm's Strategic Responses Against the Changing Competitive Conditions: A Case of Coca Cola Company, Kisii Bottlers Plant, Kisii, Kenya - Kisii Kisii University 2006 - xiii, 68p.:ill.
Includes bibliographical references
1. Competitive economy. 2. Customers' bargaining power.
THE HD 2910 N93 2006 / C.1
An Evaluation of a Firm's Strategic Responses Against the Changing Competitive Conditions: A Case of Coca Cola Company, Kisii Bottlers Plant, Kisii, Kenya - Kisii Kisii University 2006 - xiii, 68p.:ill.
Includes bibliographical references
1. Competitive economy. 2. Customers' bargaining power.
THE HD 2910 N93 2006 / C.1