SOCIAL MEDIA STRATEGY (Record no. 209009)

MARC details
000 -LEADER
fixed length control field 00588nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240221b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-5381-3817-7
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.1265 .Q47 2021
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name QUESENBERRY,KEITH A.
245 ## - TITLE STATEMENT
Title SOCIAL MEDIA STRATEGY
Remainder of title MARKETING,ADVERTISING,AND PUBLIC RELATIONS IN THE CONSUMER REVOLUTION
250 ## - EDITION STATEMENT
Edition statement 3RD.ED.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. LANHAM
Name of publisher, distributor, etc. ROWMAN & LITTLEFIELD
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Extent xvii,474p.
500 ## - GENERAL NOTE
General note INCLUDES INDEX
650 ## - SUBJECT ADDED ENTRY
Topical term or geographic name entry element Internet marketing. Internet advertising. Social media. Internet in public relations.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Long Loan Book

No items available.