Social Media Marketing Practices and Customer Loyalty of Commercial Banks in Nairobi City County, Kenya (Record no. 211010)

MARC details
000 -LEADER
fixed length control field 00576nam a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240729b |||||||| |||| 00| 0 eng d
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number THE HF 5415.1265 .M34 2023
Item number C.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mageto, Geoffrey
245 ## - TITLE STATEMENT
Title Social Media Marketing Practices and Customer Loyalty of Commercial Banks in Nairobi City County, Kenya
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kisii
Name of publisher, distributor, etc. Kisii University
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 103p.:ill.
500 ## - GENERAL NOTE
General note Includes bibliographical references
650 ## - SUBJECT ADDED ENTRY
Topical term or geographic name entry element 1. Telemarketing. 2. Telephone selling. 3. Database marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Reference
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Special Research Kisii University Library Kisii University Library 07/29/2024 104393   THE HF 5415.1265 .M34 2023 000000006232 07/29/2024 C.1 07/29/2024 Reference