ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE (Record no. 85977)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00283nam a2200097Ia 4500 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823.B45.C.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | GEORGE E.BELCH |
| 245 #0 - TITLE STATEMENT | |
| Title | ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Long Loan Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Business & Economics | Kisii University Library | Kisii University Library | 06/04/2025 | 49902 | HF 5823 B45 2005 | 000000018852 | 09/15/2023 | C.1 | 06/04/2025 | Long Loan Book |